Symplicity's Higher Education Sales Lead, Adam Fentress, will cover best practices of utilizing an effective CRM tool to reach more prospects and applicants through creating highly personalized, targeted, and automated communication. A sample of some of the major topics will include: reaching a larger audience with a smaller office, measuring key statistics (e.g. return on investment from source data), and utilizing an automated toolset to personalize communications to prospects. The CRM tool that will be covered in the presentation is Symplicity's CRM and application management solution--Ascend (www.symplicity.com/ascend).
CBA 2.542 B6000
512-232-6845